Four-Fold Expertise

With specialization comes exceptional understanding and skill. Gordon Strategy unwinds the complexities and provides strategically informed communications in four specific areas.

Corporate Litigation

Add the new media to the old media and, in a public controversy, an organization’s brand is more at risk than ever. Strategically and practically, we help legal professionals and business leaders manage communications on knotty issues from class action suits to bankruptcies, restructurings, mergers and acquisitions.

  • Class action suits
  • Business wind-up, bankruptcy or restructuring
  • Mergers and acquisitions
  • High-level HR issues

Employment and Labour Relations

On employment and labour relations issues, winning the communications battle can mean winning, period. We equip employers and their counsel with sound strategies for handling communications related to collective bargaining, strikes, union certification drives, plant closures, occupational health and safety matters, pension and benefit issues, high-profile terminations and human rights questions.

  • Collective bargaining
  • Strike/contingency planning
  • Plant closures and restructuring
  • Pensions
  • High-profile employment terminations
  • Human rights issues

Crisis and Incident Management

A crisis or even a minor incident can create high-stakes public relations challenges threatening organizations and individuals alike. Karen Gordon provides calm, confident guidance that insulates clients and mitigates harm. She has extensive experience helping emergency services providers, sports organizations and others navigate the shoals of high-profile events.

  • Incidents related to occupational health and safety
  • Sports-related matters
  • Coroner’s Inquests and Public Inquiries
  • Criminal defence

Media and Social Media Training

Upgrade your skills. Develop your media and social media savvy. Be prepared for whatever comes next. Gordon Strategy offers seminars, workshops and individual coaching on negotiating the challenges and opportunities of a fast-changing media environment.

  • Seminars and workshops
  • Individual coaching

Karen Gordon offers a variety of strengths touching on expertise, personalized service and personality. Karen’s niche expertise supports her strategic prowess. These strengths are in turn reinforced by a personalized approach that makes for a more flexible, responsive and coherent service, demonstrates engagement, and engenders trust. It also exposes clients to a personality that encourages calm rationality, objectivity and consensus, thereby rendering the firm’s expert advice more effective.